Comfort—
Clothes have powers, boost them with Comfort.
A WIP.

It's horrible calling call centres, but it's more horrible to work at one. They are depressing, grey and corporate.

Comfort are going to take over America's worst performing call centre, and redress the entire staff in clothes that are proven to improve mood and wellbeing. Can this show the positive impact clothes have on us and those around us, and improve customer service?

We'll track the staff performance. Can what they're wearing affect how people perceive them, even when they can't see them?

We would use hosts Tan France, a fashion stylist, and Dawn Karen, a fashion psychologist to create powerful and engaging content.​​​​​​​

MORE PROJECTS—

Back to Top